In the garden of the Via dei Mille house, there was a pomegranate tree, and as children, on golden autumn afternoons, the founders talk about playing at making pipes from its smaller fruits: “It certainly was an initiation – as though we unconsciously sensed the mysteries of this sacred fruit, whose blood red seeds gleamed like gemstones at its heart. The pomegranates of the Via dei Mille brought us to a sacred place, the site of an ancient sanctuary to the goddess Kore, at Enna, in the heart (core) of Sicily. And here, by chance, at the Brotherhood of The Sacred Heart of Jesus, we discovered a small treasure. The pomegranates, the myth of Kore, the sacred hearts lovingly crafted by generations of local women – all in the very heart of Sicily.”
Kore Sacra captures this dreamlike moment when disparate things, places and stories merge in a new vision; it interweaves magic and devotion, endings and rebirth, the mythical fruit of the pomegranate and the cult of the sacred which persists to this day.
NOTES
Pomegranate, Bergamot, Lemon, Rose, Narcissus, Palo Santo, Olibanum, Benzoin.
HOW IT WEARS
This fragrance opens with a burst of juicy pomegranate and lemon, as if you have just split open a pomegranate and its aroma has filled the air. The scent is enrichened and sweetened ever so slightly by narcissus and rose, which quickly give way to the smoky Palo Santo and smooth resins. This fragrance is quite light, and sits closely to the skin for 4-6 hours.
LORE LOVES
Kore Sacra such a unique fruity scent. It is the meeting of worlds, the world above ground and the underworld, where fresh fruits and florals meet smoky woods and resins. A scent without a fragrance pyramid, it is a juxtaposition of light and dark, like the goddess Kore.
ABOUT THE BRAND
Via Dei Mille is an Italian niche fragrance brand based on family heritage and history with a story that dates back to Sicily in the 1950s. A collection of fragrances made to the highest of standards using the best raw ingredients from around the globe, including essential oils from Sicily. Each fragrance is inspired by Sicilian fragrances and culture. Quality, passion, creativity and love for deep roots are the values that inspire their work.
From the packaging, to the artwork, to the juice; every part of the brand has been perfected and we are left with the most beautiful fragrances, inspirations and stories. The little touches are what makes this brand so special. To each fragrance having an embossed design on the packaging to represent the flower, to the baroque tiles which hero the brand’s hometown, Noto. All of the components to complete the Via Dei Mille range, such as the bottle, the paper of the boxes, the boxes, the booklets, the cards, the blotters, the ceramic tiles, the accessories eta are Made in Italy.
Traditional, elegant and contemporary; discover the Via Dei Mille range today and immerse yourself in this amazing range full of history and delight.
FREE RETURNS
Love your fragrance or return it for free. Learn more about The Lore Promise here.
