Compagnie de Provence

In 1999, Compagnie de Provence decided to innovate the iconic cube of Marseille soap by offering a unique liquid version of the solid soap. Made the traditional way in a cauldron from vegetable oils such as its solid ancestor, it is presented in a glass bottle with a pump, with marked and clean graphic codes. This invention gives the brand an international scale and strengthens its image of modernity that it continues to cultivate.